The race to achieve the most views on YouTube within 24 hours has become a significant milestone for artists and creators. Dominated by K-pop groups like BTS and Blackpink, these records showcase the power of fan engagement and global appeal.
Videos like BTS’s “Butter” and “Dynamite” have set incredible benchmarks, each amassing over 100 million views in just a day. These achievements reflect not only the popularity of the artists but also the evolving dynamics of content consumption on YouTube.
So, let’s get into the details and find out which YouTube video stands undefeated of all time as of 2024!
What Is The #1 Most-viewed YouTube Video?
According to Forbes and Guinness World Records, Butter by BTS is the #1 most-viewed YouTube video in 24 hours with 112.8 Million views.
The Butter video surpassed the previous record holder, Dynamite (101.5 Million), again an all-English feel-good track by BTS only!
Released under the HYBE LABELS channel, the video received immense love from fans globally in the first 24 hours following its release, which made the famous Korean boy band dethrone their own spot and replace it with a new video.
Most Viewed (Non-Music) YouTube Video In 24 Hours
The most viewed YouTube video, which is not a music video, is GTA 6 Trailer. Upon its release on December 5, 2023, the Grand Theft Auto VI garnered 90,421,491 views.
According to the Reddit thread, the trailer reached 33 Million views within 5 hours. In fact, there was a countdown where GTA 6 got 47,924,593 at 3 AM EST, 60,858,760 at 7.15 AM EST, and finally reached 100 Million views within the 21-hour mark.
Top 10 Most Viewed YouTube Videos In 24 Hours
K-pop artists and their music have dominated most of the list. So, before delving into their elaborated description, let’s go through the quick verdict in the table below.
| Rank | YouTube Video | Artist | Uploaded By | Views – Within 24 Hours | Link |
|---|---|---|---|---|---|
| 1 | Butter | BTS | Hybe Labels | 112.8 Million | Here |
| 2 | Dynamite | BTS | Hybe Labels | 101.5 Million | Here |
| 3 | How You Like That | BlackPink | Blackpink | 86.3 Million | Here |
| 4 | Ice Cream | BlackPink | Blackpink | 79 Million | Here |
| 5 | Boy With Luv | BTS | Hybe Labels | 74.6 Million | Here |
| 6 | LaLisa | BlackPink | Blackpink | 73.6 Million | Here |
| 7 | Permission To Dance | BTS | Hybe Labels | 71.3 Million | Here |
| 8 | Life Goes On | BTS | Hybe Labels | 71.6 Million | Here |
| 9 | Me! | BlackPink | Taylor Swift | 62.5 Million | Here |
| 10 | Lovesick Girls | BlackPink | Blackpink | 61.4 Million | Here |
Now that we have skimmed through the most viewed YouTube videos (as of 2024), let’s go through the reasons behind them achieving the mark!
1. Butter – By BTS
The summer track was released on May 16, 2021, breaking the K-pop group’s most-viewed record – Dynamite. The All-English track achieved 112.8 Million views within 24 hours of its upload, and after three years, the seven superstars still hold the title of #1.
| YouTube Channel | Hybe Labels |
| Release Date | May 16, 2021 |
| Present Views | 935 Million |
2. Dynamite – By BTS
Yet another video was by BTS –Dynamite. The uplifting lyrics and Michael Jackson’s moves contributed to the global success that Dynamite achieved.
The group’s first-ever English song also received a Grammy nomination, following which the group gained additional popularity worldwide, driving them to immense success.
| YouTube Channel | Hybe Labels |
| Release Date | August 21, 2020 |
| Present Views | 1.7 Billion |
3. How You Like That – By Blackpink
With 83.6 Million views, How You Like That became a worldwide success. BlackPink broke the barrier with addictive choreography, catchy production, and fashion statements.
In no time, the single charted on Billboard Hot 100 in multiple Asian countries.
| YouTube Channel | Blackpink |
| Release Date | June 26, 2020 |
| Present Views | 1.2 Billion |
4. Ice Cream – By Blackpink feat. Selena Gomez
Ice Cream is a cheeky song with sexual nuances and a fun get-together. The Selena Gomez featured song made history by charting at number 13 on the US Billboard Hot 100.
This is more so because no female Korean artist(s) have made it to the top 20 before Blackpink!
| YouTube Channel | Blackpink |
| Release Date | August 27, 2020 |
| Present Views | 887 Million |
5. Boy With Luv – By BTS feat. Halsey
It was right around the time when BTS had already made a Global impact with tracks like DNA and Mic Drop. So, when RM, Jin, Suga, J-Hope, Jimin, V, and Jungkook collaborated with western heart-throb Halsey, the group was exposed to even more limelight.
Boy with Luv talks about the simplicity of falling in love and how every little thing about your muse flutters your heart!
| YouTube Channel | Hybe Labels |
| Release Date | April 12, 2019 |
| Present Views | 1.7 Billion |
6. LaLisa – By Lisa
Blackpink’s Lisa released her first solo song, “LaLisa,” by mixing a few genres like hip-hop and EDM. The Thai native is rapping about how “being greatest of all time ain’t a fantasy” and how it gets loud, but at least she is rich, and that’s all that matters to her.
| YouTube Channel | Blackpink |
| Release Date | September 10, 2021 |
| Present Views | 677 Million |
7. Permission To Dance – By BTS
The third all-English track is a dance tune released in late 2021. The message is no different than what BTS generally asks their supporters to do, “be yourself!” Permission To Dance encourages listeners to keep believing in themselves and dancing to their drum’s beat.
With this track, BTS became the second artist (after King of Pop) to have five number-one Billboard singles back-to-back.
| YouTube Channel | Hybe Labels |
| Release Date | July 9, 2021 |
| Present Views | 622 Million |
8. Life Goes On – By BTS
ARMY admires their idols so much because of BTS’ constant effort to bring comfort. When the rest of the world was locked up indoors and struggling with COVID-19, BTS released a mellow track that discussed the situation.
“Like an echo in the forest, the day will come back – as if nothing happened!” gives you immense comfort — making you feel that life indeed keeps going on.
| YouTube Channel | Hybe Labels |
| Release Date | November 20, 2020 |
| Present Views | 530 Million |
9. ME! – By Taylor Swift Feat. Brendan Urie
After reclaiming her crown with her darkest album of all time, Reputation, Taylor Swift returned to her roots with Lover. ME! was the comeback single that began with a white snake slithering around and transforming into butterflies.
The summer bop featured Brendan Urie and climbed to the number 2 Billboard Hot 100 spot!
| YouTube Channel | Taylor Swift |
| Release Date | April 26, 2019 |
| Present Views | 420 Million |
10. Lovesick Girls – By Blackpink
The music video concept is to showcase the pain after losing the one you love and how difficult it is to match up after that. Lovesick Girls charted on the second spot on Billboard 200 and the 59th spot on the US Hot 100.
| YouTube Channel | Blackpink |
| Release Date | October 2, 2020 |
| Present Views | 370 Million |
Top 5 Most Viewed YouTube Videos Of All The Time: Wikipedia
The most viewed YouTube videos of all time, according to Wikipedia, are as follows:-
| Rank | Video | Uploaded By | Views | Link | Release Date |
|---|---|---|---|---|---|
| 1 | Baby Shark | Pinkfong Baby Shark – Kids’ Songs & Stories | 13 Billion | Here | June 17, 2016 |
| 2 | Despacito | Luis Fonsi | 8.3 Billion | Here | January 12, 2017 |
| 3 | Johny Johny Yes, Papa | LooLoo Kids – Nursery Rhymes and Children’s Songs | 6.8 Billion | Here | October 8, 2016 |
| 4 | Bath Song | Cocomelon – Nursery Rhymes | 6.5 Billion | Here | May 2, 2018 |
| 5 | Shape of You | Ed Sheeran | 6.1 Billion | Here | January 30, 2017 |
Conclusion: Butter by BTS is the Most Watched in the First 24 Hours
As of 2024, BTS and Blackpink dominate the most viewed YouTube videos within 24 Hours.
Apart from these groups, Taylor Swift ranks in 6th and 9th positions with Me! (62.5 Million).
On the other hand, GTA VI trailers hold the record of the most viewed NON-MUSIC YouTube video with 90.4 million views.
Keep in mind this list is curated by considering the latest data. So, in case the latest videos surpass 100 Million views within 24 Hours of their upload, the list will change too.
FAQs.
Thai native and fellow Blackpink member Lisa is the most viewed solo artist within 24 hours. With 73.6 Million views, “LaLisa” charted on the Billboard Hot 100 in the US in 84th position.
Butter (by BTS), Dynamite (by BTS), How You Like That (By Blackpink), Ice Cream (By Blackpink ft. Selena Gomez), and Boy With Luv (by BTS ft. Halsey) are the top most viewed YouTube videos in 24 Hours.
Taylor Swift ft. Brendan Urie’s summer bop – “ME!” is the most viewed non-K-pop song within 24 hours. With 62.9 Million views, the song debuted on the US Billboard Hot 100 at number 100.
The GTA VI Trailer is not visible at the top of the search results. Instead, the reactions, re-uploads, or even the GTA 5 trailer are showing — making many suspect YouTube unfairness.
While the heated discussion was happening in the Reddit thread, a BTS fan confirmed how difficult it is to move past 50 Million views, as YouTube keeps freezing/ deleting views.
Dynamite by BTS had 20 Million views within 1 Hour of upload. However, BTS’s Butter surpassed the record by reaching 10 million views within 13 minutes and 23 Million views in one hour.
It’s no surprise the power BTS fandom holds, as even the band’s “melting butter” trailer received 10 Million views.
