Nano-influencers are individuals with a smaller follower base, typically between 1,000 to 10,000 on social media. Despite their modest reach, they hold significant sway over their followers due to their authenticity and close connections with their audience. Brands are increasingly collaborating with nano-influencers because of their high engagement rates and ability to target niche markets effectively.
These influencers excel in creating genuine content that resonates with their communities, making them valuable partners for businesses looking to build trust and drive meaningful interactions with customers.
In this article, I share a list of 50 Nano- influencers in the USA with high engagement rates and some tips that will help your brand grow organically.
Top 10 Nano-Influencers 2024 (My Recommendations)
I have hand-picked my favorite content creators; some might be slightly over 10k, but I have added them to the list anyway, as their unique niche generates excellent engagement.
Let us begin with the table:
| Sr No. | Nano-Influencer | Platform | Followers | Engagement Rate |
|---|---|---|---|---|
| 1. | Myah (myahpart4) | 632 | 61.81% | |
| 2. | Anessalyn (anessalyn.soltero) | 2,226 | 31.52% | |
| 3. | Ximena (ximenamoreno_) | Instagram and TikTok | 2,569 | 28.57% |
| 4. | Lizi (lizestefanii) | 5,841 | 18.32% | |
| 5. | Rileigh (rileigh_bb) | 1,865 | 13.04% | |
| 6. | Dime Cotti (princeza.morena) | 3,189 | 10.22% | |
| 7. | Lisa Ayers (sweetpeasandpoppies) | 18.8k | 8.80% | |
| 8. | Javiera Riquelme (javiriq01) | 10.7k | 7.48 % | |
| 9. | Gery (gerycntrd) | 4,189 | 6.36 % | |
| 10. | Destiny (afro_eclectic) | 13.7k | 2.79 % |
If you want more options or are looking for a specific niche, check the complete list below with a short description of each profile.
1. Myah
| Platform | |
| Followers | 632 |
| Niche | Lifestyle and Content-Making Tips |
| Social Media Handle | @myahpart4 |
Myah’s relatable content is often a big hit amongst her clients, pulling thousands of comments on each of her posts. Hire Myah for her skill in engaging her audience, which will ensure your brand reaches the targeted audience.
2. Anessalyn
| Platform | |
| Followers | 2,226 |
| Niche | Beauty & Fashion |
| Social Media Handle | @anessalyn.soltero |
Anessalyn shares many personal stories on her Instagram account, making her a very genuine content creator on social media. She is also into beauty and fashion and shares her secrets and glimpses about the same.
Authenticity is Anessalyn’s strong point; she will create content that is relatable for her audience while remaining true to your brand.
3. Ximena
| Platform | Instagram & TIktok |
| Followers | 2,595 |
| Niche | Travel, Beauty and Lifestyle |
| Social Media Handle | @ximenamoreno_ |
Ximena is a good fit for brands looking to promote their product on a profile with “classy vibes.”
Ximena is active on Instagram and TikTok. On TikTok, my favorite is Ximena GRWM talks. They feel very personal and natural to me, making Ximena my favorite.
4. Lizi
| Platform | |
| Followers | 5,841 |
| Niche | Beauty and Content-Making Tips |
| Social Media Handle | @lizestefanii |
Lizi from Texas gives tips and reviews products for her followers.
A strong focus on her Spanish community makes Lizi a very reliable source to reach effectively to this target audience.
5. Rileigh
| Platform | |
| Followers | 1,865 |
| Niche | Photography and Lifestyle |
| Social Media Handle | @rileigh_bb |
Riliegh generates very organic content that is high on creativity yet relatable.
She actively interacts with her audience through comments, making her an engaging content creator.
6. Dime Cotti
| Platform | |
| Followers | 3,189 |
| Niche | Fashion, Lifestyle & Content Making Tips |
| Social Media Handle | @princeza.morena |
Spanish-speaking content creator Dime shoots mini vlogs and gives styling tips to her followers via Instagram.
Demi’s style of content creation is perfect for consumers today. Her videos have a little RAW quality to it. Making them extremely easy to consume.
7. Lisa Ayers
| Platform | |
| Followers | 18.8k |
| Niche | Beauty and Lifestyle |
| Social Media Handle | @sweetpeasandpoppies |
Lisa helps her followers by giving a detailed, honest review and her personal experience of the product in simple words.
Simple words are easier to process for her audience, which makes Lisa a good source of information for her followers.
8. Javiera Riquelme
| Platform | |
| Followers | 10.7k |
| Niche | Fashion & Lifestyle |
| Social Media Handle | @javiriq01 |
Javiera has a loyal follower base of Gen-Z and millennials who speak Spanish.
If you take a look at her profile, you will quickly realize that Javiera is known for fashion tips and skin care reviews. I would recommend hiring her for any business related to clothes and skin care products.
9. Gery
| Platform | |
| Followers | Lifestyle |
| Niche | 4,185 |
| Social Media Handle | @gerycntrd |
K-pop fan Gery connects to her followers via Instagram by posting her favorite finds on her page.
One look at her profile, and emotes “Kawai” (the quality of being cute in Japanese pop culture). If that is the aesthetic of your brand, Gery is the one who can promote your products and brand.
10. Destiny
| Platform | |
| Followers | 13.7k |
| Niche | Lifestyle & Travel |
| Social Media Handle | afro_eclectic |
Content creator Destiny’s profile screams two things- happy and beach. Destiny is great for any brand promoting their swimwear collection or beach essentials.
What I love about her profile is her ability to create pleasing videos she takes while traveling.
11. Graciela
| Platform | Instagram, Pinterest |
| Followers | 8,536 |
| Niche | Lifestyle Blogger |
| Social Media Handle | @gracefs_ |
Seattle City’s’ Graciela is an engineer who also blogs about her day-to-day activities in the city.
12. Roxanne
| Platform | |
| Followers | 11k |
| Niche | Fashion and Lifestyle |
| Social Media Handle | @roxnfong |
Roxanne is a digital creator from LA who updates her outfit diary on Instagram for her followers to take inspiration from.
13. Anastasia
| Platform | |
| Followers | 5,557 |
| Niche | Social media marketing & Travel |
| Social Media Handle | @nastia_ugc |
Social media expert and coach Anastasia helps her followers thrive on social media.
She uses her expertise to promote social media tools by generating original videos, and images and sharing product reviews.
14. Chloe Marie
| Platform | Instagram/ TikTok/ amazon/LinkedIn |
| Followers | 7352 |
| Niche | Fashion and Beauty |
| Social Media Handle | @chloemcook |
Chloe is a genius art director and social media marketer who has worked with cosmetic industry giants.
Her profile showcases personalized content aimed at creating brand awareness.
15. Victoria Belardo
| Platform | |
| Followers | 3,565 |
| Niche | ASMR and Lifestyle |
| Social Media Handle | @victoriapaige.xo |
22 years old, Victoria creates videos that are very calm to look at. Her reels are unique because she uses ASMR to create soothing unboxing videos.
16. Francine Vega
| Platform | |
| Followers | 12.7k |
| Niche | Fashion & Lifestyle |
| Social Media Handle | @_francinevega |
Self-proclaimed Mexican Princess Francine makes content that is pleasing to the eye.
17. Kaela Arellano
| Platform | |
| Followers | 17k |
| Niche | Sustainability & Thrift |
| Social Media Handle | @thrifted.with.style |
Kaela is the creator for you if your brand is eco-conscious and eco-friendly.
Kaela is a trustworthy source for promoting an eco-friendly brand, as she is an environmental educator.
18. Nadja
| Platform | |
| Followers | 1,484 |
| Niche | Fashion, make-up & skincare |
| Social Media Handle | @h8myfacelovemyskin |
LA-based Nadja is a fierce feminist voice for Latina women in the USA.
She also promotes the idea of loving your skin and all its flaws.
19. Paola Ocha
| Platform | |
| Followers | 9,185 |
| Niche | Fashion and Styling |
| Social Media Handle | @paola.ochoaa |
Fashion girl Paola loves all things with pink and bows, and it shows on her profile. To promote your brand in the prettiest way, Paola is your go-to.
20. Ilka Bee
| Platform | |
| Followers | 1,016 |
| Niche | Sexual well-being and Parenting |
| Social Media Handle | @nurturebeyondbaby |
Bee is an intimacy expert who gives excellent tips on postpartum, relationships, and safe sex.
21. Mollie Eastman
| Platform | |
| Followers | 14k |
| Niche | Circadian Health |
| Social Media Handle | @mollie.eastman |
This creator has a very unique niche. She helps her followers with tips to improve their sleep cycle and get enough rest.
She also sends newsletters to her mailing list, creating a good rapport and sense of community with her followers.
22. Aryana
| Platform | |
| Followers | 3,657 |
| Niche | Lifestyle, Fashion and Travel |
| Social Media Handle | @aryanailene |
Aryana is made for your brand if your brand is looking for an avid traveler who loves fashion.
23. Erin Kee
| Platform | |
| Followers | 16.9k |
| Niche | Wellness & Lifestyle |
| Social Media Handle | @kee_to_wellness |
Erin Kee shares easy-to-make recipes and tips on beauty and home. Her stories about her IVF journey have struck a chord with her followers and other mothers going through the process of IVF.
24. Sam Aravopoulos
| Platform | |
| Followers | 2,440 |
| Niche | Health and Fitness |
| Social Media Handle | @samavocados |
Sam is an MBG-certified health coach, which makes her a trustworthy source for her followers.
She is also a Katonah yoga teacher who shares tips and recipes for holistic health and healing for longevity.
25. Jackie Marra
| Platform | |
| Followers | 1,423 |
| Niche | Fitness and Mental Well-being |
| Social Media Handle | @flowwithjackie |
Jackie Marra has an aesthetic profile, taking us through her journey of going to wellness retreats and events.
She is also a yoga and pilates instructor based in California.
26. Dr. Maritza
| Platform | |
| Followers | 2,092 |
| Niche | Mental Well-being |
| Social Media Handle | dr.maritza.byg |
Dr. Martiza helps followers in training their bodies to heal anxiety, trauma, and stress.
What makes her unique is that she uses Chinese medicines with modern neuroscience-backed techniques.
27. Kayli
| Platform | |
| Followers | 12.8k |
| Niche | Make-up and skin care |
| Social Media Handle | @akayliaart |
Kayli from Arizona is a makeup artist. Her profile is full of the latest trends in makeup and skin care.
28. Audrey Zona
| Platform | |
| Followers | 8,610 |
| Niche | Weight management and Wellness |
| Social Media Handle | @zo_healthy |
Audrey is an experienced wellness expert who helps her follower heal their relationship with unhealthy eating.
29. Natalia
| Platform | |
| Followers | 4,102 |
| Niche | Health and Beauty |
| Social Media Handle | @altra.pmu |
Natalia is from Maryland and is a professional permanent makeup artist and trainer.
30. Ashley
| Platform | |
| Followers | 665 |
| Niche | Hair & Personal Care |
| Social Media Handle | @aashleyallure |
From San Diego, I found Ashley, a hairstylist. If you want to promote anything related to hair, you are looking at the right option.
31. Sophie
| Platform | |
| Followers | 5,879 |
| Niche | Food Blogger |
| Social Media Handle | @socalyums |
Through her content, San Diego foodie Sophie takes her followers on a food adventure.
She is also a Yelp Elite 2024, making her a reliable source when it comes to food.
32. Geniva Myricks
| Platform | |
| Followers | 10.5k |
| Niche | Fashion and Travel |
| Social Media Handle | @swiisg |
Geniva exudes style on her Instagram profile through aesthetic reels and photos.
33. Eli Kulp
| Platform | Instagram/Spotify |
| Followers | 5,688 |
| Niche | Food and Cooking |
| Social Media Handle | @elikulp |
Eli, the chef, runs a podcast where he speaks about his delicious food journey and his own experiences as a chef alongside his guest speakers.
34. Elena
| Platform | |
| Followers | 3,423 |
| Niche | Product and Food Photographer |
| Social Media Handle | @elena_productart |
Miami-based photographers create breathtaking photos to promote products.
35. Noah Timlin
| Platform | |
| Followers | 1,842 |
| Niche | Body Building and Fitness |
| Social Media Handle | @noahtimgym |
Noah keeps his followers motivated through his journey of bodybuilding.
36. Lucy
| Platform | |
| Followers | 13.6k |
| Niche | Food content creator and Food Blogger |
| Social Media Handle | @bunchofgarlic |
Lucy describes herself as a foodie best friend from LA to her followers.
She creates relatable content revolving around food. She also shares recipes through reels and gives restaurant recommendations.
37. Jerilou
| Platform | |
| Followers | 8,129 |
| Niche | Food Blogger |
| Social Media Handle | @hhorchatamami |
Sharing food and matcha recommendations to her followers in California, Jerilo creates detailed food blogs.
38. Britney Chiu
| Platform | |
| Followers | 5,284 |
| Niche | Tennis, Sports and Travel |
| Social Media Handle | @britnvys |
California-based tennis enthusiast – Britney makes relatable content for all tennis players and lovers while she travels worldwide playing the sport she loves the most.
39. Jeanne Camling
| Platform | |
| Followers | 1,027 |
| Niche | Lifestyle and Fashion |
| Social Media Handle | @jeannetcamiling |
LA content Creator Jeanne posts some great outfit inspirations for her followers for different occasions.
40. Alena Muux
| Platform | Instagram & TikTok |
| Followers | 15.2k |
| Niche | Beauty, Cosmetics & Lifestyle |
| Social Media Handle | @alena.muux |
Alena collaborates with brands to showcase how their brand or product can be used in the day-to-day life of her followers by using them in her daily routine herself.
This creates a significant factor of trust between herself and her community.
41. Karina Ixta
| Platform | |
| Followers | 3,823 |
| Niche | Fashion and Lifestyle |
| Social Media Handle | @keepupkarina_ |
Karina creates very Pinterest-looking content for her followers. Her Aesthetic is soothing and pretty to look at.
42. Michelle
| Platform | Instagram / TikTok |
| Followers | 2,555 |
| Niche | Fashion &Lifestyle |
| Social Media Handle | @michellej.ma |
A full-time pharmacy student and a part-time fashion & makeup enthusiast, Michelle has a beautiful, subtle Instagram Profile.
43. Anela Tayan
| Platform | |
| Followers | 753 |
| Niche | Photography & Brand strategist |
| Social Media Handle | @anelatayanphoto |
Using her photography and social media marketing skills, Anela creates intentional content to spread brand awareness.
44. Priscilla Perez
| Platform | |
| Followers | 11k |
| Niche | Fitness, Cycling & Lifestyle |
| Social Media Handle | @priscillaperezzz |
Master coach Priscilla motivates her followers to stay fit by doing activities like dance and cycling.
45. Bianca
| Platform | Instagram/ YouTube |
| Followers | 15.4k |
| Niche | Fashion and Lifestyle |
| Social Media Handle | @biancamatissetaylor |
If you are looking for an aesthetic profile, You are at the right place. Trust Bianca to promote your product in an alluring way.
46. Abbey
| Platform | |
| Followers | 8,770 |
| Niche | Pilates and Wellness Coach |
| Social Media Handle | @ajoy10 |
Digital and wellness creator Abbey helps her followers lead a healthy lifestyle and find products that contribute to people’s overall health.
47. Sasha
| Platform | Instagram, Twitch |
| Followers | 6,253 |
| Niche | Gaming and Make-up |
| Social Media Handle | @msashrocks |
Sasha is a professional gamer who loves to indulge in skincare and makeup through her content.
48. Alexandria Rose
| Platform | |
| Followers | 2,491 |
| Niche | Fashion & Lifestyle |
| Social Media Handle | @a.lexrose |
A budding model who is also great at creative direction will take your brand to the next level.
49. Jasmine
| Platform | |
| Followers | 12.2k |
| Niche | Beauty and Wellness |
| Social Media Handle | @jasylifestyle |
24-year-old Jasmine shuffles between Canada and New York City.
She aims to live every day better than yesterday and shares wellness tips and routines to live a healthy life on her page.
50. Bri Wallace
| Platform | Instagram/ TikTok |
| Followers | 6,513 |
| Niche | Fashion & Lifestyle |
| Social Media Handle | @briwallace |
Bri creates beautiful mini vlogs revolving around skincare and styling.
Why Hiring A Nano-Influencer Is The Right Choice?
Nano Influencers have a better engagement rate than their big-time influencer counterparts.
Here is an example with proof –
Google can hire anyone to promote their products, but they hired DIY influencers, “thesorrygirls,” (they were not as famous as they are today) instead to run a giveaway of their new laptop.
The post by “thesorrygirls” yielded an engagement rate of 59.4%, which is way better than that of any big celebrity (whose engagement rate is usually less than 1%).
You, too, can use this same strategy used by Google to catch more eyeballs for your brand.
Nano-influencers usually stick to their niche, creating more trust and authority amongst their followers. They also regularly interact with their audience, leading to a great bond of trust between them.
So, if you hire a nano-influencer aligned with your brand or product, you will directly reach your target audience via their platform and create more engagement for your brand.
Do you know the highest-paid influencers make millions? Explore the highest-paid influencers ruling the industry with our detailed list!
Tips To Hire A Nano-Influencer
The most important thing while hiring an influencer is to check their engagement rate. A higher engagement rate guarantees that your brand will reach the right audience, skyrocketing your brand’s awareness.
The other important thing is that you must do your research on the influencer. Despite all the lists available on Google, you must run a search on individual influencers of your choice to gather information about the style they use to create their content, comments, and likes on their post.
The above tips help you determine if the influencer you are hiring can drive engagement and generate brand awareness for your brand or product.
If you are short of time, hire an agency that helps you do all the above research and coordinates with the influencer on your behalf. However, you must ensure the agency you hire is good, which again requires thorough research on ad agencies.
You can also learn about how much influencers charge with our post and get a complete pricing breakdown idea.
Related Read:
Wrap-Up: Elevate Your Brand with Nano Influencers
Nano influencers have a greater engagement rate than celebrities and big influencers.
Additionally, nano influencers are more affordable to collaborate with, which is also a great option to publicize your product or brand on a budget.
I encourage you to start your collaboration journey by using my list of the top 50 Nano Influencers to enhance your brand’s sales and value today.
While you are here, you can also check out how do influencers make money from social media to see the possibilities of collaboration and work with them in different ways.
